Building a Regenerative Global Corporation with Marcelo Behar

For our first episode of 2021, Amit welcomes one of the leading corporate pioneers charting the path toward the “next normal” in our global economic system. Marcelo Behar is Vice President of Sustainability and Group Affairs for the Brazilian cosmetics giant, Natura & Co. In this episode, Marcelo recounts the early origins of Natura & Co.’s environmental focus, describes the company’s new “Commitment to Life” sustainability vision, and offers a basic blueprint for other global corporations seeking to make an impact. Decisive action and new approaches put Marcelo and his team right at the center of the “next normal” conversation.