This week, I am delighted to welcome Alan Wong, the Chief Technology Officer at Indonesian start up Ula. On this show we explore Alan’s stellar background at Amazon and Booking.com, his fascinating journey into the very current and fast growing world of B2B SME marketplaces and how customer obsessions is at the heart of everything that Ula do. We hear how this incredibly fast growing start up managed to grow throughout the covid pandemic and hear what is in store in the near future.

Please find below the episode summary:

01:23 - welcome & backstory

07:23 - How Ula Started

10.18 - Learnings from Amazon - Customer Centricity & engaging around a mission

14:08 - Solving customer challenges

16:33 - Ula.app - Problem Statement

23.09 - On raising Series A

26.29 - On rapid scaling

31.38 - What’s next for Ula

36.13 - Challenges of growing a tech team in Asia

41.30 - On managing distributed teams and opinions on the future of workspaces

50.27 - Alan’s top tips on growing a business & closing thoughts

55.28 - Quickfire question round

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