In this episode, I share you how I explain Scrum to senior executives people using the language they care about that enticed them to use Scrum at scale in their company. In this episode I share you four reasons why Scrum is enticing for senior executives people.
00:00 Introduction
05:40 Transparency and Empiricism
11:16 Empowering People and Self-Management
15:19 Pride with Technical Excellence and Craftsmanship
22:13 Value as Success Indicator and Goal Alignment
28:57 Closing Thoughts
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