Measuring the impact of recruitment marketing has never been more complex or more consequential. In this episode of Talent Experience Live, Grant Smith, Global Recruitment Marketing Specialist at TD SYNNEX, breaks down the metrics that actually matter: from the numbers talent marketers track daily to the ROI story executives need to see.
We also dig into what it takes to connect marketing activity to hire quality, enter new markets without an established brand footprint, and meet the personalization bar candidates expect today — including where most teams fall short.
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