In this episode of the Lubar Executive Education Podcast, we sit down with JonRobert Tartaglione, psychologist, behavioral scientist, and Founder & CEO of Influence 51, to discuss the science behind influence, persuasion, and change leadership.
JonRobert shares his Five Principles of Influence and explains why effective leadership is about more than presenting facts and data. Leaders must understand how people think, make decisions, respond to change, and interpret messages if they want to create genuine buy-in.
During our time together, we discuss:
Why people are often "rationalizing" rather than purely rational decision makers.
How social norms influence behavior and organizational culture.
Why curiosity is one of the most powerful leadership tools.
How psychological reactance creates resistance to change.
Why message framing can dramatically impact communication effectiveness.
If you want to learn more from JonRobert, visit his website to access
Free assessments to better understand your default style influencing people.
Free leadership guides based on JonRobert's 5 Principles.
Videos explaining the five principles in more detail.
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