Everyone obsesses over their funnel's copy, design, and tech and it's exactly why their funnel doesn't convert. In this second free training pulled from her archived Finesse Your Funnel program, Kirsten Roldan reveals the thing that actually decides whether your funnel works: your thought leadership.

This episode builds directly on the last one, so listen to part one first if you haven't yet. Recorded back in 2021, this training became the direct ancestor of everything Kirsten teaches today inside Million Dollar Email and the problem it describes has only gotten more true in the age of AI.

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