What if the busiest season in landscaping wasn’t the “100 Days of Hell” — but the 100-Day Harvest?
In this episode of The Landscaper’s Guide, Jack Jostes interviews Jim McFarlane, owner of United Landscape in Lexington, Kentucky. Jim shares how he built a thriving high-end residential landscape company after moving from the UK to the United States, and why mindset, leadership, and team culture matter more than ever during the busy season.
Jim opens up about leading a growing team through change, building systems that support long-term growth, and how clarifying your marketing message can improve sales, team alignment, and customer experience. You’ll also hear practical insights about getting more Google reviews, creating employee buy-in, and building a company people are proud to work for. Whether you’re overwhelmed by spring chaos or looking to scale your landscape company intentionally, this episode will help you reframe the season ahead.
You’ll Learn
Why reframing spring as a “harvest” changes team morale and leadership
How strong marketing improves sales conversations and customer fit
The role team recognition plays in employee retention
How to create systems that support growth and delegation
Why Google reviews are one of the fastest ways to strengthen your reputation
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