If the thought of marketing your book makes you feel like you have to turn your personal life into content, this episode is for you. You do not need to become a personal brand, share your family, show your face constantly, or give readers unlimited access to your life to market your book successfully. Jenn breaks down how authors can build a recognizable, trustworthy author brand by focusing on the reader, the book, and the ideas or emotional experience surrounding it. If you’ve been searching for how to market a book without social media burnout, how to sell books without sharing your personal life, or how to build an author platform while staying private, this episode will show you what to do instead.
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