You just told a buyer about your product and they said thats interesting. That phrase should worry you.


๐—œ๐—ป ๐˜๐—ต๐—ถ๐˜€ ๐—ฒ๐—ฝ๐—ถ๐˜€๐—ผ๐—ฑ๐—ฒ ๐˜†๐—ผ๐˜‚'๐—น๐—น ๐—น๐—ฒ๐—ฎ๐—ฟ๐—ป:

- Why thats interesting almost always means I dont get it, not I want it

- The four magic words that turn a shrug into real interest

- How to shift a buyer from hearing information to seeing value


James breaks down why buyers say thats interesting when they cant see what your product actually means for them. It sounds polite. It is usually a soft no.


Then he shows the simple fix. Four words that turn a feature into a benefit, so the buyer stops nodding politely and starts asking real questions.


๐—ง๐—ผ๐—ฝ๐—ถ๐—ฐ๐˜€ ๐—–๐—ผ๐˜ƒ๐—ฒ๐—ฟ๐—ฒ๐—ฑ

thats interesting sales objection, feature to benefit selling, what that means is technique, buyer psychology in B2B sales, how to handle a soft no, sales messaging tips, B2B sales communication, converting interest into buying signals


This is episode 1119 of the Daily Sales Message podcast.

Hit follow so you never miss an episode.


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๐—–๐—ผ๐—ป๐—ป๐—ฒ๐—ฐ๐˜ ๐˜„๐—ถ๐˜๐—ต ๐—๐—ฎ๐—บ๐—ฒ๐˜€

LinkedIn โ†’ https://www.linkedin.com/in/jamesnewelluk/

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๐Ÿ“ฉ ๐—”๐—ฏ๐—ผ๐˜‚๐˜ ๐—ง๐—ต๐—ฒ ๐——๐—ฎ๐—ถ๐—น๐˜† ๐—ฆ๐—ฎ๐—น๐—ฒ๐˜€ ๐— ๐—ฒ๐˜€๐˜€๐—ฎ๐—ด๐—ฒ

Daily practical sales tips covering sales messaging, sales psychology, B2B selling and conversion improvement.

Most deals are lost in explanation, not negotiation.

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๐—œ๐—บ๐—ฝ๐—ฟ๐—ผ๐˜ƒ๐—ฒ ๐˜†๐—ผ๐˜‚๐—ฟ ๐˜€๐—ฎ๐—น๐—ฒ๐˜€ ๐˜€๐—ธ๐—ถ๐—น๐—น๐˜€ (๐˜€๐˜๐—ฒ๐—ฝ-๐—ฏ๐˜†-๐˜€๐˜๐—ฒ๐—ฝ)

https://www.practicalsalestraining.com

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๐—œ๐—บ๐—ฝ๐—ฟ๐—ผ๐˜ƒ๐—ฒ ๐—ต๐—ผ๐˜„ ๐˜†๐—ผ๐˜‚ ๐—ฐ๐—ผ๐—บ๐—บ๐˜‚๐—ป๐—ถ๐—ฐ๐—ฎ๐˜๐—ฒ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ผ๐—ณ๐—ณ๐—ฒ๐—ฟ๐—ถ๐—ป๐—ด

https://www.clearsalesmessage.com

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Clear Sales Messageโ„ข helps companies communicate their value clearly so buyers understand faster and buy with confidence.

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