On the show today: we break down the latest news shaking up the industry, including Dhar Mann's massive $100 million pledge to bridge the gap between creators and brands. We also dive into his upcoming "Creator City" campus, discuss why creators are flocking to LinkedIn, and explore YouTube's controversial new "Channel Search" testing.
00:00 Introduction & Welcome to Creator Upload
00:17 Advertising Week in New York City
02:14 The Rise of LinkedIn Creators
05:45 Dhar Mann’s $100M Adweek Challenge
08:52 Announcing Creator City in Los Angeles
10:29 Brand Activations & Studio Spaces
14:10 YouTube’s New Creator Discovery Tab
18:31 Meta’s Action Against Exploitative Ads
24:13 Mark Rober’s $2.5M Google Investment
26:26 Episode Wrap-Up & Outro
Creator Upload is your creator economy podcast, hosted by Lauren Schnipper and Joshua Cohen.
Follow Lauren: https://www.linkedin.com/in/schnipper/
Follow Josh: https://www.linkedin.com/in/joshuajcohen/
Original music by London Bridge: https://www.instagram.com/londonbridgemusic/
Edited and produced by Adam Conner: https://www.linkedin.com/in/adamonbrand
