Is sloppy copy costing brands more than they realise?
Lucy Mowatt and James Gill kick off the new season with an unfiltered chat about dodgy grammar, the rise of AI content, and why attention to detail still matters. It’s punchy, opinionated – and just the beginning.

🎧 Hit play and join the conversation – and don’t forget to have your say in the State of Content Survey 2025. We want to know: do mistakes still matter?
Take part now: https://www.methodmarketing.org/blog/state-of-content-2025/

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