330 / Curious how authors can turn their books and stories into brands and unique products—while actually making the process work for them? Dana Claire shares how she founded The Inkfluence agency and what she’s learned about successful marketing, Kickstarter campaigns, and brand expansion.

-From author to founder: Dana’s journey and the birth of The Inkfluence
-What authors need to know about overseas book production and special editions
-Kickstarter campaign strategies and common mistakes to avoid
-Expanding author IP into collectibles, novelties, and mass market retail
-The power of tracking, simplifying your marketing, and building the right author mindset

✨ This week’s sponsor is Bookfunnel: https://bookfunnel.com

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📚 Sara’s How to Write a Series book and audiobook: https://www.sararosett.com/how-to-write-a-series/

The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommenced-resources-for-writers-from-the-wish-i-d-known-then-podcast

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