David Grossman: Why "Good" Leadership Isn't Good Enough Anymore

About This Episode In this episode, Frank Cottle sits down with David Grossman — one of America's foremost authorities on leadership and change communication inside organizations. Grossman is founder and CEO of The Grossman Group, a trusted executive coach to the C-suite, and a six-time author whose award-winning Heart First series is applauded by leaders worldwide. His latest book, The Heart Work of Modern Leadership: 6 Differentiators of Exceptional Leaders (Amplify Publishing Group, 2026), is an Amazon Best Seller across four business categories. His commentary has been featured in the Wall Street Journal, Forbes, Fortune, Fast Company, Newsweek, the World Economic Forum — and Allwork.Space.   The conversation moves from The Grossman Group's research with The Harris Poll — which found AI to be the single biggest change-management issue in business today — into the surprising heart of his new book: it's not the bad leaders organizations should worry about. It's the good ones.