In this episode, Ilissa Miller, Founder and CEO of iMiller Public Relations, shares how nearly three decades in digital infrastructure have given her a unique perspective on the evolution of data centers, connectivity, and the growing challenges surrounding AI-driven infrastructure development. Drawing on her experience as a communications strategist, industry advisor, and Chair of OIX's Digital Infrastructure Framework Committee, Ilissa explains why the future of digital infrastructure depends as much on trust, transparency, and community engagement as it does on technology.
Ilissa discusses the changing role of iMiller Public Relations, from shaping industry messaging and introducing new concepts like edge data centers and master-planned data center developments to helping organizations build stronger relationships with the communities where they operate. She emphasizes that successful projects begin with listening, educating, and creating fact-based conversations that address public concerns before misinformation and fear take hold.
The conversation explores some of the industry's most pressing issues, including AI infrastructure, responsible data center growth, site selection, zoning, power, water usage, and the balance between economic development and community interests. Ilissa explains why developers must prioritize thoughtful planning, transparent communication, and responsible resource management to earn public trust while supporting the next generation of digital infrastructure.
Looking ahead, Ilissa believes the future of data center development will be shaped by collaboration between developers, communities, policymakers, and infrastructure leaders. As AI continues driving unprecedented demand for digital infrastructure, she believes the organizations that succeed will be those that combine innovation with responsible growth, meaningful stakeholder engagement, and a long-term commitment to building infrastructure that benefits both industry and the communities it serves.
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