Younger philanthropists are taking a different approach to giving back, placing greater emphasis on measurable impact and innovation rather than simply donating money.
A new report by global wealth manager Lombard Odier finds that younger donors are nearly three times more likely than older generations to prioritise measurable impact, and more than twice as likely to value innovation.
As one of the largest intergenerational wealth transfers unfolds, how could these changing attitudes reshape charitable giving, family wealth management and succession planning?
On The Agenda, Hongbin Jeong speaks with Dr Maximilian Martin, Global Head of Philanthropy at Lombard Odier Group, about how the next generation could redefine what it means to give back.
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