What happens to your sales skills when you haven't had to use them?
Muscles you don't use get weaker, and sales skills work the same way. In Episode 900, Bill and Bryan start a two-part look at skill atrophy. One team lost the lead channel it depended on and suddenly has to create sales from scratch. Another company's reps have spent five years telling customers to get in line. Neither group is ready for what comes next.
Bill and Bryan also explain why "just talk like a normal person" might be the most underrated sales advice out there.
You'll learn:
Why easy markets quietly weaken your team's selling skills
How logic can beat your emotional reluctance to get visible
Why a plain, honest phone call often beats a clever email
Why systems, not tricks, rebuild atrophied skills
Why you should "face the brutal facts" even when business is good
Next week, Part 2 covers how to bring those skills back.
Is it time to make a BOLD move in your business? If so, download our brand new book, "12 Bold Moves - Insider Secrets to Reinventing Yourself and Your Business." http://12boldmoves.com
Podden och tillhörande omslagsbild på den här sidan tillhör
Bill Caskey and Bryan Neale: B2B Sales Trainers. Innehållet i podden är skapat av Bill Caskey and Bryan Neale: B2B Sales Trainers och inte av,
eller tillsammans med, Poddtoppen.