Jordan Campbell’s relationship with Backcountry spans more than two decades. He published his first story in the magazine—about a ski expedition to Eastern Tibet—in 2002.
Throughout the course of his career, Campbell has worked for some of the biggest names in the outdoor industry, including Jagged Edge, The North Face and Marmot. During that time, he found himself increasingly drawn to humanitarian causes around the globe. It was also during this time host Adam Howard found himself chasing Campbell around the mountains of Chamonix and Norway.
In recent years, his focus has shifted away from working on behalf of brands into something more profound. Campbell founded Ramro Global—a documentary film production and media company—to shine a light on humanitarian crises in places like Iraq, Africa and Ukraine. He’s currently working on a film about the war in Ukraine called “Ukraine Under Fire.”
In this episode, Campbell reflects on his career in the outdoor industry and how it led him to dedicate his life to humanitarian causes. He talks about his recent trips to Ukraine and the people who inspire him to risk his life in order to tell their stories.
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