Former Professional Outdoor Media Association Executive Director Kevin Orthman joins Brandon Butler and Nathan “Shags” McLeod for one of the most honest and wide-ranging conversations in Driftwood Outdoors history.
Kevin shares stories from living and fishing overseas, including fly fishing for smallmouth near Mount Fuji, the realities of fishing culture in Japan, and hunting opportunities in California and beyond. But the conversation quickly turns to deeper issues facing the outdoor community.
The guys discuss the evolution—and decline—of traditional outdoor media, the rise of pay-to-play influence on social platforms, and what that means for conservation and public trust. They also dive into major concerns facing hunters and anglers today, including public land access, conservation funding, changing public perception, and the growing disconnect between outdoor traditions and modern culture.
It’s thoughtful. It’s frustrated. It’s occasionally funny. And it’s the kind of real conversation that happens when passionate outdoorsmen care deeply about the future. Plus, the episode wraps up with the always-unpredictable Mystery Bait Bucket question.
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