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The humidity is finally breaking in Louisiana, and with it comes that fall urge to buy pumpkins, clean out the database, and get the holiday cards going. If you've been in survival mode all year, this is your sign to take a deep breath and take inventory.

In this episode, we're sharpening our systems in preparation for the next year. We walk through the systems every Realtor needs, the ones that are nice to have, and the shiny things that try to derail you every fourth quarter. You enter your next season the way you leave this one, so let's tidy up now.

Plus, Alissa shares the listing appointment that sent her into a comparison spiral (glossy brochures were involved), and what happened when she stayed true to her own process.

Here's what we cover in this episode:

  • Why fourth quarter is the perfect time to tidy up your business

  • How to clean your database and reach out to people while you do it

  • The must-have systems: intake, presentations, database, listing prep, contract to close, email templates, safety, and tracking

  • Why your intake notes from a slow year could make next year your best one

  • The listing appointment that almost made Alissa ditch her process

  • Nice-to-have systems: closing gifts, Friday shutdowns, newsletters, office days, and vendor lists

  • A fun, unexpected email idea for your list using your Realtor resume

  • Shiny things: why new software, CRMs, and broker switches ramp up this time of year

  • Polishing the details like headshots, bios, and online profiles

  • Being intentional with volunteer commitments, expenses, and marketing budgets

  • Taking stock of your happiness and fulfillment in this career

Key Quotes & Takeaways:

  • "Simple systems, stronger relationships. That's really all you have to focus on." - Katy

  • "How I work with these people next year is only as good as the notes I took this year." - Alissa

  • "If you find yourself writing an email over and over, write it well once and save it." - Alissa

  • "Whatever you want next year to look like, that is going to happen now." - Katy

  • "Sorry, my marketing dollars have already been committed." - Katy

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Music:

Straight A's by Connor Price

The Good Life by Summer Kennedy

Be The One by Matrika

 

Podden och tillhörande omslagsbild på den här sidan tillhör Alissa Jenkins & Katy Caldwell. Innehållet i podden är skapat av Alissa Jenkins & Katy Caldwell och inte av, eller tillsammans med, Poddtoppen.