In this episode of Off The Shelf John Metselaar talks with Bruce Vojak and Walter Herbst to review their recently published “No-Excuses Innovation: Strategies For Small- and Medium-Sized Mature Enterprises”. The book’s premise starts with a quote by Andy Grove: “Success breeds complacency. Complacency breeds failure. Only the paranoid survive”. This should be the wakeup call for business and innovation leaders from medium-sized mature enterprises, but frankly pretty much everyone. And it provides the basis for Bruce and Walter to offer a tangible, actionable recipe - covering process, people, and strategy perspectives - that, together, sets you up to generate the new value your innovation should deliver.
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