Kate Buckley posted one picture in her neighborhood Facebook group and booked three discovery calls. That picture was her coaching framework.
Kate is a registered nurse and board-certified nurse coach who supports nurses. Her clients were getting results, from feeling happier at work to getting off medications. Still, she struggled to explain what coaching would actually do for someone who just felt tired.
In this episode, Kate and I break down what changed once she built her framework inside the Framework Builder Lab.
In this episode, you'll learn:
Why program, package, and framework are not interchangeable (and which one comes first)
How your clients' own words reveal the patterns in your coaching process
What a framework does for the inner critic that says your results are luck
The real objection hiding under "I need to ask my spouse" on a sales call
How "same candy, different wrapper" lets one framework serve more than one audience
Why a visual gets into your prospect's brain faster than an explanation
Connect with Kate:
Website: https://www.katebuckleycoaching.com/ (free sleep guide and free mindfulness meditation)
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