AI is the loudest conversation in real estate right now, and most agents are handling it wrong. Some are panicking. Some are pretending it doesn't exist. And a whole lot are burning their best money-making hours building automations instead of talking to buyers and sellers. On this episode, Chris Bowers, Nolan Rucker, and I get honest about where AI actually fits in your business today.
We've seen this movie before. A decade ago, everyone swore Zillow would put agents out of business. Before that, the old guard mocked us for embracing social media. Both times, the agents who kept selling while they learned the new tool lapped everyone else. That's the play here too.
In this episode:
Why AI belongs in your "second shift" and your prime hours still belong to lead generation
The Zillow panic, the social media wave, and what both taught us about betting on new technology
Real agents closing real deals with AI right now, including one agent's 11 closings in 10 months from AI-driven leads
The danger of outsourcing your thinking, and why your clients are already negotiating with you through a chatbot
How to decide between hiring a VA and building with AI, starting with writing down the actual problems in your business
Here's what I want you to do. Write down the three problems in your business that AI might solve, then guard your money-making hours while you figure them out. Uncertainty should make you move faster, not freeze up. If you're ready to surround yourself with agents who think this way, learn more about our community at nextlevelagents.com/exp and grab a seat at an upcoming mastermind on the events tab.
