How can we convince people to change their relationship with meat?
Melanie Joy has been grappling with this question for a long time. To answer it, she takes us back to other points in history when new technology helped make social change palatable. She digs into how the invention of the washing machine and other household appliances, for example, helped make feminism easier to imagine.
Then, she looks to the future, at our latest meat technologies — plant-based meat and lab grown meat — and asks: Could they make it easier for us to move away from meat altogether?
