Welcome back to the Cookbook Love Podcast! Before I launched my recent masterclass about how to grow your audience for a cookbook, I sent my email list two questions: what's holding you back from growing your audience, and what do you want answered in the class? In this solo episode, I'm sharing the answers my readers sent in, along with a mindset shift for each one, so you can see whether you're standing in the same gap they are.
In this episode, I discuss:
Why writing a blog isn't a barrier to your email list, it's one step away from it
Why consistency isn't a personality trait, it's a weekly decision you keep making
The difference between engagement and attention, and how to invite more of the first
Why internet politics doesn't have to touch your dream of writing a cookbook
What to do when you haven't identified your cookbook topic yet
I close the episode with a reminder that waiting to grow your audience or build your platform isn't neutral. A small shift in how you think about these five "excuses" can be the difference between staying stuck and finally starting to build an audience and get a book deal you dream about.
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