$7 trillion goes digital.

Amy Oldenburg, Morgan Stanley's Head of Digital Asset Strategy, breaks down how one of the world's largest wealth platforms is going all-in on crypto, from a Bitcoin ETF that crossed $200 million in just three weeks to spot crypto trading coming to their full advisory platform later this year. On the mainstage at CoinDesk’s Consensus, she makes the case that the TradFi vs. DeFi battle is over, and it's all just finance now.

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Timecodes:

00:00 - Amy Oldenburg at Consensus Miami 2026

00:47 - Morgan Stanley's Digital Asset Strategy

01:52 - The Bitcoin ETP Hits $200M in Three Weeks

05:21 - Morgan Stanley's Early Lead in Crypto Access

08:38 - Advisor Education When Clients Know More Than the Advisors

10:38 - What Comes Next: Tokenization and Redemptions

12:35 - The DeFi vs TradFi Battle

13:43 - A Decade-Long Project, Not a 2026 Project

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