STRONG Opinions on Google Ads’ “Strongest Match” Label Tests

This week on Marketing O’Clock: Google Ads is testing Strong Match labels, with the top ad getting labeled “✓✓Strongest Match” and the 2nd highest ad a "✓ Strong Match." These new tests are stirring up some expert voices in the marketing world. Plus, Max Conversions for Standard Shopping is coming (again).

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Intro - 00:00

📰 Main NewsGreg was right! - 5:14

Google is testing "Strongest match" or "Strong match" label to certain Search ads. - 7:53

Meta Advertisers rejoice - a legit new feature is coming that will allow users to BOOK AN APPOINTMENT - 16:27

Some major new for the ecomm people of the world - 19:49

🛠️ Cool Tool - 20:44

🔥 Take of the Week - 21:58

⚡ Lightning Round ⚡

Paid - 23:54

Organic - 31:04

Social - 36:31

⚙️ Working hard, or Hardly Working - 40:44

🔎 ICYMI - 43:58

🧠 Must Read Marketing Article of the Week - 45:03