Great communication, clear boundaries and firm policies make for a solid and profitable pet photography business for Jessica Wasik

Do you groan every time you hear another coach or podcast guest talk about the importance of phone calls or pre-shoot consultations? Then this interview will be a breath of fresh air for you! Today’s guest, Jessica Wasik, is on track to hit a quarter of a million dollars in annual revenue- without phone calls for most of her 80+ bookings a year!

She shared what she does instead and the importance of systems along with a whole lot of other insights. And if you’re a member, you’ll even hear my of my recent rookie mistake!

WE COVERED

• Where Jessica’s clients come from each year
• How much are Jessica’s gift certificates
• Client communication to ensure gift voucher clients spend 
• Jessica’s booking fee, how much her clients spend and what they’re purchasing

IN THE MEMBERS-ONLY EXTENDED EPISODE

• Booked out for the next two months - what does that mean
• Number of sessions per month
• Goal for next year 
• How knowing your numbers helps mindset for assuming the sale
• The real reason people don’t book 
• Boundaries and policies that have made the biggest difference 
• Kirstie’s recent rookie mistake
• Marketing and selling vouchers 
• What Jessica’s Black Friday sale includes and how she promotes it
• Rainbow sessions 
• Pre-purchase credit 

Mentioned links can be found here: https://thepetphotographersclub.com/podcast/1701