Regenerative farmer Rachel Wilson is a woman of many projects. She consults with food systems groups and is a founding partner of Tomorrow's Homestead in Gilbertsville, Pennsylvania, incubating and supporting small scale producers. At her Wild Heart Farm she grows a variety of produce and sells it in a variety of ways: at an urban Philadelphia farmers market, and at her innovative After Hours Produce Club in local bars. Her approach to taking fresh food to people where they are is a story we're happy to share. Listen in as we discuss:
Starting small and growing a farm
Ditching handshake deals for detailed contracts
Why farmers markets weren't part of the plan
How a passionate market team enticed her to stay
Popping up at local bars to attract new shoppers
SAVE THE DATE: It's conference time, January 20 - 23, 2027. Registration details coming soon.
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