What if you could choose exactly which days you work, which clients you see, and even when you’re home for your kids after school? Today’s guest did exactly that.
I’m thrilled to introduce you to Heidi Miller, a speech-language pathologist and the founder of HMS & Associates in New Jersey. Heidi has built a boutique, multi-location private practice known for its highly specialized, relationship-driven care with clinics in Florham Park, Park Ridge, and most recently Oakland.
But here’s what makes her story so different: She didn’t start with a grand vision of multiple clinics. She started with a clear vision of three days a week.
With over 25 years of experience, Heidi has worked across a range of clinical settings before opening her first in-person clinic 15 years ago. Today, her practice focuses on pediatric feeding disorders, ARFID, apraxia, and myofunctional therapy with an emphasis on advanced, evidence-based treatment and individualized care. She remains closely involved in mentoring her team and shaping the clinical standards across all three locations, ensuring a consistently high level of care.
Outside of patient care, Heidi is passionate about building a private practice model that blends clinical excellence with strong family partnerships — creating a trusted, referral-based brand where children, families, and clinicians can truly thrive. She also creates continuing education courses for other therapists and is a mom to three kids.
In Today's Episode, We Discuss:
- How she slowly and systematically built a niche practice around her actual passions
- Why saying "no" to clients outside your specialty actually grows your reputation faster
- How she opened a second location not by throwing a dart at a map, but by following one family’s need
- The simple way she retains therapists for years letting them reset their schedules every summer and school year
Heidi’s story is proof that you don’t have to choose between being a present parent and a successful practice owner. She didn’t throw a dart at a map. She followed the need, trusted her skills, and built a practice that fits her life — not someone else’s idea of success.
Want to build a private practice that gives you freedom without burning out? Learn more about our Start Your Private Practice Program, where Heidi got the step-by-step guidance she needed to go from employee to business owner. To learn more, please visit www.StartYourPrivatePractice.com.
Or, if you already have an existing private practice and you're ready to take it to the next level we'd love to support you inside the Next Level Private Practitioner. You can learn more at www.nextlevelprivatepractitioner.com.
Whether you want to start a private practice or grow your existing private practice, I can help you get the freedom, flexibility, fulfillment, and financial abundance that you deserve. Visit my website www.independentclinician.com to learn more.
Resources Mentioned:
Follow Heidi on
Instagram: instagram.com/heidimillerspeechandassociates/
TikTok: tiktok.com/@hmsspeechandfeeding
Facebook: HMS & Associates, LLC
Check out her website: heidimillerspeech.com
Where We Can Connect:
Follow the Podcast: https://podcasts.apple.com/us/podcast/private-practice-success-stories/id1374716199
Follow Me on Instagram: https://www.instagram.com/independentclinician/
Follow Me on Facebook: https://www.facebook.com/jena.castrocasbon/
