In this episode of the Business Casual Podcast, we sit down with Heather Udo, the founder and CEO of Shoppable, to talk about the future of e-commerce, shoppable media, and how brands can drive seamless shopping experiences. Heather shares insights on the evolution of online retail, the challenges of building a tech-driven shopping platform, and what it takes to be a successful entrepreneur in digital commerce.
📌 Topics Covered:✔️ The rise of shoppable media✔️ How brands can leverage seamless checkout experiences✔️ Challenges and opportunities in e-commerce✔️ Heather Udo’s journey as an entrepreneur
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