How do you position a professional service firm? My view is that you need to get specific. Much more specific. Clients are asking "Why Should I Choose You?" In this episode, I talk about how positioning of professional services can use more specificity. To engage with me, set up a free account at members.thesimplecompany.com And check out my content at thesimplecompany.com/content For free resources and to check out our offerings, go to thesimplecompany.com Rss Apple Podcaster →