A few weeks ago, a 22-year-old player with 4 years of NCAA Division 3 football and a strong highlight video messaged me: “Ric, why won’t anyone respond?”

He had spent 5 months contacting agencies.

Not one responded.

The reason had nothing to do with his talent. It had everything to do with whether he had built enough value for an agent to invest time into him.

In this video, I explain exactly how football representation works from the inside, why most players approach agents the wrong way, and what you actually need to build before clubs and agents start taking you seriously.

Most players think the solution is sending more emails, improving their subject line, or finding more agents.That is usually the wrong approach.Professional football runs on proof. Agents, clubs, and scouts need evidence that you can perform at the next level.

That means building:

  • Competitive match experience
  • Professional appearances
  • A strong football CV
  • Verified performance data
  • The right network and strategy


If you want to understand where you currently stand and what your realistic next move is, apply for a free consultation:https://go.ricfit.com/podcast-spotify

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