In partnership with Google, Google’s Head of Search Scott Sinclair and generational historian and bestselling author Eliza Filby join senior reporter Molly Innes to explore how generational change, shifting media habits and AI-powered Search are reshaping how people discover, research and make decisions.


As discovery becomes more fragmented and younger generations adopt new ways of searching, the conversation examines what these behavioural shifts mean for marketers and why showing up in moments of intent matters more than ever.

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