In this episode, Dr. Bobby Maybee sits down with marketing consultant,
StoryBrand Certified Guide, and fractional CMO Sean Garner to discuss how
chiropractors and other healthcare business owners can simplify their
marketing and attract the right patients.
Sean outlines a practical three-step framework — Build, Fill, Optimize —
that helps business owners focus on the right priorities in the right
order. Rather than chasing the latest marketing tactic, Sean argues that
most clinics should first establish clear messaging, a conversion-focused
website, strong local visibility, and systems for lead nurturing and
tracking before investing heavily in advertising.
Whether you're struggling with marketing overwhelm or simply looking for a
clearer path forward, Sean offers a refreshingly practical approach to
building a sustainable patient acquisition system.
About Sean Garner
Sean Garner is the Founder and CEO of Sean Garner Consulting, a StoryBrand
Certified Guide, and a fractional Chief Marketing Officer who works with
healthcare entrepreneurs and service-based businesses. His focus is helping
organizations clarify their message, simplify their marketing, and create
systems that generate measurable growth.
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