Show Notes: https://www.wetflyswing.com/970
Sponsors: Redd’s Flies, Fly Fish with Me Utah, Golden Fly Shop, Gallatin River Lodge
Today we’re bringing back one of the most-listened-to conversations in the Wet Fly Swing archive with Craig Mathews, a lifelong angler, author, conservationist, and founder of Blue Ribbon Flies. Craig has spent nearly seven decades fly fishing, and in this Re-Release episode from 2023, we cover everything from Yellowstone caddis hatches and trout fishing to conservation, fly tying, and some unforgettable stories from his years in West Yellowstone.
Craig takes us back to his early days in Michigan and the move that eventually landed him in Montana. What was supposed to be a one-year adventure turned into a new life when Craig became the police chief of West Yellowstone. A few years later, while making $9,000 a year as police chief, he started a wholesale fly-tying operation that employed people with disabilities. That business became Blue Ribbon Flies in 1979 and eventually grew to four fly shops.
Blue Ribbon Flies became a gathering place for anglers, fly tiers, writers, and some of the biggest personalities in fly fishing. Craig shares stories about Jack Gartside, Gary LaFontaine, and the constant flow of people through the shop. He remembers Gary as someone who could walk into a fly shop and immediately get everyone fired up about fishing, insects, and fly patterns.
Conservation is another major part of Craig’s story. He talks about his longtime friendship with Yvon Chouinard and how their shared commitment to giving back helped launch 1% for the Planet. Craig explains how businesses can support approved conservation organizations and shares examples of projects that have protected habitat and public access around the Madison River and Montana.
Then we get into one of Craig’s specialties: caddis and fishing caddis.
Craig breaks down several important Yellowstone-area caddis hatches and explains how anglers can better identify what trout are actually eating. His biggest lesson is simple: slow down and watch the river. Instead of immediately stepping into the water and casting, spend a few minutes observing rise forms, insect activity, and what’s moving through the water.
Craig also explains why fly pattern is often blamed when presentation is the real problem. Getting closer to the fish, choosing the right tippet, controlling drag, and making accurate casts can matter far more than constantly changing flies.
We also cover the X-Caddis, Iris Caddis, spent caddis patterns, pheasant tail flies, and why Craig uses pheasant tail for much more than nymphs.
Finally, Craig takes us into the wilder side of old West Yellowstone, sharing stories from his police chief days involving motorcycle gangs, organized crime, and the relationships he built with people passing through town. Decades later, one of those former encounters even turned into a day of fishing together.
This episode is part fly-fishing lesson, part Yellowstone history, and part reminder of how much can happen when you spend a lifetime paying attention to rivers, insects, conservation, and people.
