AI pinpointed the exact stage where my ecommerce funnel was hemorrhaging sales, and the answer wasn't where I expected.
In this video, I walk you through how to audit your own funnel, identify the weakest stage, and stop wasting time fixing the wrong problem.
Watch me trace $299,000 in ad spend from 26 million impressions and 639,000 outbound clicks through product views, carts, initiated checkouts, and 11,820 purchases. Rather than guessing, I benchmark every stage against its performance target and eliminate the metrics that are already healthy.
In my funnel, AI zeroed in on checkout: only 17% of initiated checkouts converted to purchases against a 40% target. I also walk through the Shopify change we made, moving from a three-page checkout to one page and watching the number climb to 30%.
You'll see how to copy my Funnel Builder, connect your own data, rule out the healthy stages, and focus on the conversion point that is actually costing you sales.
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