Margaret Sullivan, the longest-serving of the New York Times public editors, talks about the awkwardness of being the paper's in-house critic, the process of choosing to elevate some criticisms over others, and why — when she was chief editor of The Buffalo News, before taking the job at the Times — she reacted with "horror" when her publisher suggested they hire their own public editor.

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8: Why Have A Public Editor When Twitter Will Do It For Free?

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