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In this episode, I sit down with Nicole Brewer to discuss a transformative approach to hiring within private practice: the integration of artificial intelligence. Nicole shares her journey from seeking simple efficiency to discovering how AI can expose deep seated biases like overconfidence and the halo effect. We explore her structured four layer hiring process and how tools like Claude can be primed with a practice’s mission and values to provide objective, data-driven insights. This conversation offers a practical framework for practice owners to move from hiring good candidates to securing the best possible fits for their leadership and clinical teams.

Key Moments

  • 00:53: Why AI is essential for uncovering hiring biases and gaps
  • 03:04: Identifying the four main biases that plague traditional hiring
  • 09:19: How the level of responsibility dictates the patience required in hiring
  • 18:31: The four layer process for vetting candidates effectively
  • 21:17: Integrating assessments like the Kolbe and DISC into the interview flow
  • 35:15: Technical steps for priming AI projects with practice specific context
  • 40:33: Using AI to generate custom interview guides and candidate reports
  • 53:35: The limitations of AI and the enduring need for human intuition

Cool Things Mentioned

Featured Resources

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About Nicole Brewer, LCPC

Nicole Brewer is the founder and CEO of reTHINK Therapy, a 24-person group practice in Henderson, Nevada, where she’s building what therapist employment should look like, salary-based, benefits-backed, and grounded in the belief that excellent therapy starts with great therapists. Over the past decade, she’s evolved from solo clinician to practice leader, and now shares what she’s learned with other practice owners through reTHINK Your Practice. Nicole is especially passionate about the practical, human side of running a therapy business: building teams, designing systems, and, lately, using AI to make hiring smarter, faster, and more aligned.

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About Dr. Jeremy Sharp

I’m a licensed psychologist and Clinical Director at the Colorado Center for Assessment & Counseling, a private practice that I founded in 2009 and have grown to over 20 clinicians. I earned my undergraduate degree in Experimental Psychology from the University of South Carolina before getting my Master’s and PhD in Counseling Psychology from Colorado State University. These days, I specialize in psychological and neuropsychological evaluation with kids and adolescents.

As the host of the Testing Psychologist Podcast, I provide private practice consulting for psychologists and other mental health professionals who want to start or grow psychological testing services in their practices. I live in Fort Collins, Colorado with my wife (also a therapist) and two young kids.

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