Techstination, your destination for gadgets and gear. I’m Fred Fishkin. With the U.S. Open underway, OURA, the pioneering digital health company behind the Oura Ring is serving up some big name ambassadors in Coco Gauff and Taylor Fritz. Julia Cheney is senior director of sports and brand partner marketing..
“It’s just a really exciting time for us. Anyone who has been paying attention to this space knows that wearable technology has been a long standing topic in tennis and how helpful it can be. So it’s been something we’ve been looking at for a long time. That’s why we entered into this relationship with the USTA earlier this summer. And it was only natural for us to add a couple of wonderful names to our roster.”
The campaign features the players and the benefits of the latest…the slim and light Oura Ring 5.
You can find us at Techstination.com. I’m Fred Fishkin.
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