In this episode of RaiseMasters Radio from the archive, I sit down with Kent Leach, a key member of our RaiseMasters community, to explore innovative marketing strategies for booking investor calls.

Kent shares insights on his customizable fund approach, positioning himself as an advocate for retail investors, and the crucial role of due diligence in today's market. We also dive into Kent's unique Facebook ad strategy, focusing on creating engaging video content to build a warm audience and increase investor engagement.

Don't miss this episode if you're looking to scale your private equity business with effective marketing tactics.

Resources mentioned in the episode:

  • Kent Leach

Website: Smart A Investors

Website: Hickory Creek Capital Partners

Interested in learning how to take your capital raising game to the next level? Meet us at Capital Raiser’s Edge.

Learn more here: https://raisingcapital.com/cre

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