Today we have an impossibly vast range of resources and content about anything you need to learn or know about coffee and coffee shops. What a time to be alive! The issue that comes with these accessible and abundant resources is the issue of learning but never applying or growing. We have become people who seek information as the end in itself, not the means to an end
On this episode I am going to give you some perspective on why we tend to collect content but very rarely apply it, and talk about a framework for approaching the overwhelming amount of advice and instruction so you are more disciplined and get to actually see the benefit that content tends to promise, but only application can deliver.
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