If there’s an entrepreneur to watch right now, it’s Kevin LeSage. He’s the founder of SearchLight, an analytics platform bringing a clear, unbiased view to return on ad spend and showing contractors which leads actually turn into booked jobs. He’s taken a different path to get here, choosing to learn inside other businesses before building his own. From marketing and corporate sales to business development and a family business foundation, Kevin brings a wide-angle view to what it takes to grow something that lasts. No matter your industry or stage, this episode is a reminder to stay close to the work, trust the data, and keep building with an expert team.

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