On this episode of the College Recruiting Weekly podcast, we sat down to talk with Kyle Ferguson, Athletic Director at Fresno Pacific University about his interesting doctoral dissertation project that goes right to the heart of everything we talk about here at Tudor Collegiate Strategies:

How this generation of college prospect makes his or her decision.

Kyle discusses why he wanted to do that research, what his findings were, and how it should change the approach college athletic departments - and their friends in admissions across campus - should adjust the way they communicate with recruits.

To reach Kyle to connect or ask follow-up questions you might have, email him at Kyle.Ferguson@fresno.edu

To contact Dan Tudor, email him at dan@dantudor.com.

Thanks for listening, Coach!

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