The more we post, the more curated our lives become, but all it takes is one bad picture for you to be tagged in and boom the illusion is shattered. You know the one: eyes closed, hair wild with your best friend looking like they stepped out of the cover of Vogue beside you.
But, should you ask them to take it down, or should you just accept it is out there now for your followers and theirs to see?
Joining Ciara to discuss is Saoirse Hanley, Features Writer with the Irish Independent and Ali Ryan, Founder of Goss.ie.
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