This week we're talking with two friends who have set up a business making socks in Kenya.

Both Vidyesh and Bishell grew up in Nairobi to entrepreneurial families, and after education in the UK returned home to begin a business.

They are also friends with Sumit, who featured in the board game cafe episode.

Vidyesh and Bishell decided on socks, as they felt there was a gap in the market and that by starting with a relatively discrete market (school socks) they could grow the business.

It's a very interesting conversation that goes through the practicalities of building a manufacturing company in Kenya.

One of the challenges they state is, for example, the high cost of electricity, and its unreliability, but also the opportunities that come from getting a loyal customer base in an emerging economy.

READ MORE AT:
https://theeastafricabusinesspodcast.com/2019/12/05/the-opportunities-and-challenges-of-making-affordable-socks-in-kenya

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