TNL esports 030: Manny Anekal, Consumer Behavior In A Virtual World

The Next Level esports Podcast 030 features a conversation with Clicksuasion and the topic of "Consumer Behavior In A Virtual World":

We chat about:

-Brand advertising and influence on sales,

-Gamification Strategy

-Effects of additive experiences on UX

-Advantages/disadvantages of soliciting friends to gain in-game incentives

-Motivations for users to purchase virtual equivalents of real world products and services

-Industries that missed opportunities

-Components of a successful partnership

-What would I do in my career differently?

Enjoy the conversation!