How to Identify Your Niche Podcast Audience for Guest AppearancesIn this episode, Steph discusses how to identify and define your ideal audience niche when trying to become a guest on podcasts. She covers:
Defining Your Audience (3:20)
Ask yourself what problems/solutions you address for your audience
Determine the who - demographics like gender, age, income level, life stage, interests, needs
Researching Potential Podcasts (11:00)
Look for shows that have guests
Listen to the host's tone and style - do they let guests fully explain offers?
Check if it's a good vibe/energy fit for you
See if they promote guests on show notes and social media
Finding The Right Niche Podcasts (17:40)
Focus on smaller, niche podcasts rather than huge popular ones
Look for podcasts popular among your current clients/audience
Survey your email list about their favorite podcasts
Search Facebook groups your audience is in for podcast recommendations
Key Takeaways
Define your ideal audience persona thoroughly
Research podcasts carefully - listen for fit with your offer/vibe
Ask your existing audience what podcasts they listen to
Target niche, smaller podcasts over huge popular ones
Grabe your Free PDF: How to Pitch a Podcast - Tips on getting podcast hosts' attention ** Get it here: audaciousmamas.com/how2pitchpods Thanks for Tuning in!! Wishing you the best on your journey to niche podcast guesting! Love, Steph xoxo!!
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