Toni Bravo is the CEO of Blush and an influencer powerhouse. Based in Los Angeles, the California native has built a loyal community well into the millions because of her impeccable taste and advocacy for inclusivity in the beauty industry. Toni joined Naked Beauty to talk about her life before a viral blush try-on video changed everything. She shared what it was like to grow up as a fraternal twin in the sunny and very diverse Long Beach. We talked about her early forays into filming and editing herself and her family at just nine years old, simply for the love of storytelling. She detailed how influential the women in her life were to shaping the way she saw the beauty in herself and the world around her. It’s precisely this love of telling intimate stories that have shaped her POV into the one beloved by so many.
Toni doesn’t hold back when it comes to the realities of being a successful and full-time content creator, especially when advocating for dark-skinned Black women’s access to high-quality beauty. I was very interested to learn how she maintains strong brand relationships without compromising the truth about product efficacy. She details the commitment and self-trust one has to have to succeed, because your point of view is everything. During our conversation, Toni talked about her interest in product development and why she isn’t limiting herself in anything. Toni also blessed us with a quick tour of her favorite products, from skincare, to haircare, and of course blush! We covered her recent Architectural Digest feature and the intentional design choices that went into making her home, hers.
Tune in as we discuss:
(0:00) Welcome Toni
(2:15) Growing Up A California Girl
(8:01) What It Takes To Be A Content Creator
(10:30) Dealing With Being Recognized In Public
(12:30) The Mental Toll Of Seeing Yourself All The Time
(17:18) What Her Rare Beauty Internship Taught Her
(25:22) Her Top Five Favorite Blushes
(28:40) Toni’s Go-To Lip Combo Tutorial
(37:50) Building Her Dream Home
(39:15) Her Beauty Inspirations
(40:00) Toni's Aunt is Grace Jones
(43:12) Favorite Skincare, Haircare, and Beauty Products
(46:42) When Toni Feels The Most Beautiful
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Products Mentioned:
Blush:
Tower28 Downtown Dauqiri
Tower28 Sunset Shirley
Danesssa Myrick’s Primadonna
Rhode Date Cake
Rhode Sun Soak
NARS Exhibit A
HAUS Labs Acai Sky
HAUS Labs Glassy Tangelo
NYX Buttermelt
Milani Baked Blush
Lip Products:
Benefit Dark Cherry Lip Stain
Summer Fridays Lip Stain
Marviano Brick Mocha
RHODE Toast
Wallace Daisy Pink Lipgloss
Skincare:
The Outset Gentle Micellar Antioxidant Cleanser
Tower28 SOS Gel Cleanser
Prequel Facial Gleanser Cleanser
Panoxyl 4% Cleanser
Rhode Caffeine Reset Mask
Perfume:
Balmain Rouge
Orabella Salted Muse
Orabella Eternal
Clothing:
Damson Mader Striped Pajamas
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