In this episode, we hear stories and lessons from two entrepreneurs who had to reinvent their companies in order to survive.

This episode features:

Debbie Marriott Harrison, Global Officer, Marriott Culture and Business Council

Betsy Helmuth, Founder, Affordable Interior Design

Ray Wayman, Founder, JR Boutique.

For tools and information about how to start or grow a business on eBay, visit

Thanks so much to CEO and Cofounder of Homepolish, Noa Santos. Thanks also to Kim Shanahan, founder of Book Bouquet and to Paulina Grzechnik, designer at Affordable Interior Design.

Read more about the ‘hidden competition curve’ here and the concept of the ‘USP’ here.


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