Do you really understand how Google Ads works? This week Chris Schaeffer discusses the basics behind the very complex and changing system of how Google Ads keyword matching works. You can read the official Google documentation at the link below.

Google Document: https://services.google.com/fh/files/misc/unlock_the_power_of_search_2022.pdf

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Chris Schaeffer - https://www.chrisschaeffer.com

Watch this episode on YouTube: https://youtu.be/oHcX91DKAY4

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Podden och tillhörande omslagsbild på den här sidan tillhör Chris Schaeffer, Certified Google Ads Specialist. Innehållet i podden är skapat av Chris Schaeffer, Certified Google Ads Specialist och inte av, eller tillsammans med, Poddtoppen.

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

How Google Ads Keyword Matching Works (Episode 450)

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